SERENE MEMORIALS — WEBSITE VISITOR ANALYTICS NOTICE

This digital catalogue and portfolio record basic usage information so Serene Memorials can understand how the website is used and improve client service.

Information recorded may include:
- Date and time the catalogue or portfolio is opened
- Anonymous browser visitor/session identifiers
- Device type and referring page
- Catalogue products and portfolio photos viewed, plus WhatsApp enquiry clicks
- Approximate city, province/region and country derived from the visitor's internet (IP) address

The catalogue does NOT request or collect precise GPS location. The database stores a one-way hash of the internet address rather than the raw IP address. Location obtained from an IP address is approximate and can be wrong, especially when a visitor uses mobile data, a VPN or a corporate network.

Visitor analytics should be retained only for as long as necessary. The default retention period in this website package is 365 days and can be changed by an administrator.

Visitors can contact Serene Memorials at sales@serenememorials.co.za for questions about catalogue privacy.

IMPORTANT FOR THE WEBSITE OWNER
This notice is a practical website notice, not legal advice. Because visitor and location analytics can be personal information, Serene Memorials should make sure its public privacy policy and processing practices comply with applicable South African privacy requirements, including POPIA, and should obtain legal advice where necessary.

QUOTE REQUESTS
When a visitor chooses “Get Quote”, the website asks for the client’s name, cemetery/graveyard, town/city, province, installation requirement, selected product, and optional phone/date/notes. These details are recorded so Serene Memorials can prepare and follow up on the requested quotation. The client is also asked to send the grave/cemetery location pin directly in WhatsApp where appropriate. The website itself does not request GPS permission or automatically collect a precise location pin.